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1. Introduction

Welcome to Alfath ("we," "our," or "us"). We operate the website alfath.in (the "Site"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or make a purchase from us.

By using our Site, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

2. Information We Collect

2.1 Personal Information

We may collect the following personal information:

  • Name
  • Email address
  • Phone number
  • Shipping and billing addresses
  • Payment information (credit/debit card details, UPI IDs, etc.)
  • Date of birth (optional)
  • Gender (optional)

2.2 Non-Personal Information

We automatically collect certain information when you visit our Site:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited and time spent on pages
  • Referring website addresses
  • Cookies and tracking technologies data

2.3 Order Information

When you make a purchase, we collect information about the products ordered, order value, purchase history, and shipping preferences.

3. How We Use Your Information

We use the collected information for various purposes:

  • To process and fulfill your orders
  • To communicate with you about your orders, account, or inquiries
  • To personalize your shopping experience
  • To improve our website, products, and services
  • To send promotional emails (only with your consent)
  • To detect and prevent fraud and unauthorized transactions
  • To comply with legal obligations
  • To administer contests, promotions, or surveys

4. Data Sharing and Disclosure

We may share your information with:

4.1 Service Providers

Third-party vendors who perform services on our behalf:

  • Payment processors (Razorpay, PayPal, etc.)
  • Shipping and delivery companies
  • Email marketing platforms
  • Website hosting and analytics providers

4.2 Legal Requirements

We may disclose your information if required by law or in response to valid requests by public authorities.

4.3 Business Transfers

In connection with any merger, sale of company assets, or acquisition, your information may be transferred as a business asset.

We do not sell your personal information to third parties for their marketing purposes without your explicit consent.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These include:

  • SSL encryption for data transmission
  • Secure payment gateways
  • Regular security assessments
  • Limited access to personal data for employees
  • Secure data storage systems

However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

  • Remember your preferences and login information
  • Analyze site traffic and usage patterns
  • Personalize content and advertisements
  • Enable shopping cart functionality

You can control cookie settings through your browser. However, disabling cookies may limit your ability to use certain features of our Site.

7. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal data:

  • Access: Request a copy of your personal data
  • Correction: Request correction of inaccurate data
  • Deletion: Request deletion of your personal data
  • Objection: Object to processing of your data
  • Restriction: Request restriction of processing
  • Portability: Request transfer of your data to another organization
  • Withdraw Consent: Withdraw consent at any time

To exercise these rights, please contact us at info@alfath.in.

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for legal, accounting, or reporting requirements. Typical retention periods include:

  • Order information: 7 years for tax and accounting purposes
  • Customer account data: Until account deletion request
  • Marketing data: Until consent withdrawal
  • Website analytics: 26 months

9. Third-Party Links

Our Site may contain links to third-party websites. This Privacy Policy does not apply to those websites. We encourage you to read the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal data, please contact us immediately.

11. International Data Transfers

Your information may be transferred to and processed in countries other than India. We ensure appropriate safeguards are in place to protect your data during such transfers.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically. The updated version will be indicated by a new "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy regularly to stay informed about how we protect your information.

13. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Alfath

Email: info@alfath.in

Phone: +91 8076118066

Address: Ghaziabad, Uttar Pradesh, India

Website: alfath.in

For data protection inquiries, you can also contact our Data Protection Officer at dpo@alfath.in.

14. Grievance Officer

In accordance with the Information Technology Act, 2000 and rules made thereunder, the name and contact details of the Grievance Officer are provided below:

Grievance Officer

Alfath

Email: grievance@alfath.in

Phone: +91 8076118066

Address: Ghaziabad, Uttar Pradesh, India

You may contact the Grievance Officer with any complaints or concerns regarding this Privacy Policy or our data practices. We will acknowledge your complaint within 24 hours and resolve it within 15 days.